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SP INFOTECH

Our expertise

Branding & SEO Services in Kolkata

Branding without visibility is a well-designed secret. Visibility without branding is traffic that does not convert. We build both together — a coherent identity, and the search presence that puts it in front of the right people.

Designer working on brand artwork at a graphics workstation
Discipline
Branding and SEO
Delivered from
Kolkata, West Bengal
Since
2010

Identity built to work everywhere it will actually appear

A logo has to survive an app icon, a signboard on VIP Road, an embroidered shirt, a WhatsApp display picture and a newspaper advertisement. We design identity systems that hold up across all of it — primary and secondary marks, a defined colour palette with print and digital values, typography rules, and usage guidance in a written brand manual.

Where a brand needs to work bilingually, we handle Bengali and English lockups so both feel designed rather than one being an afterthought.

Messaging that sounds like you and reads clearly

We develop positioning, value proposition and tone of voice, then apply them consistently across your website, profiles, proposals and campaigns. The test is simple: could a customer explain what you do, to someone else, after thirty seconds on your homepage?

Search visibility that compounds

Brand search — people typing your company name — is the highest-converting traffic you will ever get, and it grows as recognition grows. We make sure that when they search, they find you cleanly: a complete Google Business Profile, correct Organization and LocalBusiness schema, consistent citations, review generation and a knowledge panel that reflects reality.

Alongside that we run the non-brand SEO that reaches people who do not know you yet, so both channels grow together.

What this covers

  • Logo and visual identity systems
  • Brand guidelines and asset libraries
  • Bengali and English brand lockups
  • Positioning, messaging and tone of voice
  • Google Business Profile and review strategy
  • Organization and LocalBusiness schema markup

FAQs

Branding and SEO — common questions

What clients usually want to understand before committing.

Yes — that is usually the right approach for an established business. We evolve the equity you already hold rather than discarding it, keeping recognisable elements while modernising execution.

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Office
RN 506, Siddha Esplanade, 6 Jawaharlal Nehru Road, Kolkata, West Bengal 700013, India
Hours
Monday – Saturday, 10:00 AM – 7:00 PM IST

Our Clients

We work with the companies that have established a stainless reputation in what they do. They are leaders in various spheres of business, and we appreciate cooperating with them.

International Institute of Hotel Management logo
CenturyPly logo
Geological Survey of India logo
Indian Defence emblem
TVS logo
Client logo
Client logo
Simoco Telecommunications (South Asia) Limited logo
CEVA logistics logo
Anand Shreeji logo
aquatica india logo